Gamification stuff we love: Wheeldo's weekly marketing quiz

Gamification stuff we love: Wheeldo’s weekly marketing quiz

A good while ago I spoke with Irad Eichler, one of the main creators behind Wheeldo, an online platform, which allows you to construct and create games in a matter of minutes for the purpose of your choice. They have recently taken the great approach of using their own system for their content marketing.

As they described in blog post this week they wanted to create innovative content marketing, but also as a small business had limited time and resources to consistently come up with new content. So instead they have decided to have a weekly marketing quiz and as a nosy marketing graduate I have been playing a bit. I wouldn’t say I was aware of the regularity of the quiz, but I have played it more than once and always pick up a few little bits of information I didn’t know before.

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