Practicalities and objectives rule over semantics
Allocating meaning to words is always fun, especially when it comes to new words and terminology. Gamification is a case in…
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Endings
With another year fast coming to its end, it seems appropriate to write about endings. In movies, you know that some…
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What to learn when you are at the top of your game?
As a leadership trainer, I often heard the question: “what should our senior leaders still learn?”. To me that always sounded…
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Gamified training for a specific skill
In a recent proposal, I was asked to come up with a competitive and fun way to train people to be…
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What marketing tools can bring to gamified engagement?
Marketing as a field has been involved in drumming up brand awareness, engagement and loyalty for years. It is then also…
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Selling to a split audience in learning gamification
A large percentage of our work is in learning related gamification and very often what the learning and development manager wants…
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