Average gamer in the UK: 43 year old female
Recent new published research by Nesta on the average gamer in the UK found that they are probably a highly educated female aged 43. I have to admit I was even …
Recent new published research by Nesta on the average gamer in the UK found that they are probably a highly educated female aged 43. I have to admit I was even …
When I set up Gamification Nation, my intention was to bring a feminine voice to what at the time was a very (‘young white”) male-dominated space. I still think there is …
In the quest to make content, products and even organisations more useful for its target audiences, there is an emergence of closely related fields such as experience design, gamification design …
Feminine gamification viewpoint: inclusive narrative This week I came across a number of articles on the importance of supportive narrative in order to be inclusive of each other. In one …
Feminine Gamification Viewpoint: Real life benefits When investing in solutions ladies are looking for real life benefits. In terms of gamification what we need to point out is how applying …
Feminine gamification viewpoint: More than mean A lot of women experience a backlash on social media when they are just going about doing their normal job. Two sports journalists, who happen to …