Gamification Mechanic: progress tracking
Progress tracking In gamification a player benefits from knowing their journey, from a psychological view it means you have a sense of control. You can speed up or slow down …
business gamification
Gamification tools: player types
Player types are a vital part of gamification and understanding the motivations and behaviours of your target audience are key to designing a process that engages. Richard Bartle researched the …
Gamification Mechanic Monday: Tutorials
Teach people how to interact with you, just like a game would teach you how to play it. In business we make a lot of assumptions about interactions and processes. …
Gamification Mechanic: Virtual goods
Virtual goods are often used in loyalty programs such as airlines frequent flyer miles. As you earn mileage points you can use these to buy further goods, such as flights, …