Is gamification good or bad?
Is gamification good or bad is a question we occasionally get asked by clients. It typically comes when rumours have been going…
The importance of listening to your end-users
We are currently running through initial user testing for one of our projects. We held a live and online review so…
What makes gamification fail?
Gamification in business has been tested by some organisations and proved incredibly successful yet in others, it has failed. What makes…
What would happen without technology?
We have all become very attached to devices and technology of some kind to carry out our daily activities. I personally…
What does gamification look like?
Lately, I have been networking far outside the circle of gamification enthusiasts and the general rule is that most people in…
Storylines that work for business gamification
In gamification design, the narrative or storyline is often what makes a campaign or intervention stick together. Most great games, movies…
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