“Gamification Nation stands for getting you results, providing a quality solution, and above all, having fun in the process!”
An Coppens, CEO
Experts in Gamification, AI & Game-Based Engagement
At Gamification Nation, we believe that work, learning, and engagement should be enjoyable, motivating, and results-driven. Whether you are looking to attract top talent, engage employees, or create unforgettable brand experiences, we design solutions that combine the power of gamification, AI, and interactive game-based experiences to drive real business impact.
We have helped global brands, SMEs, and forward-thinking organisations implement gamification strategies that enhance engagement, improve productivity, and inspire lasting behavioural change. Our work has been recognised with awards for game design and gamification, and we continue to push the boundaries of how technology, AI, and game mechanics can transform the way people interact with businesses.
Who We Are: A Remote-First Global Team
Gamification Nation is a remote-first company based in Europe, with a diverse team of experts spread across the globe. This allows us to bring together top talent, no matter where they are, ensuring that every project benefits from the best minds in gamification, AI, and game design.
To deliver cutting-edge, custom solutions, we also collaborate with freelance specialists in game development, UI/UX design, AI engineering, and immersive technology. This flexible, expert-led approach ensures that each project is tailored to your specific needs, using the best talent available.
Meet Our Founder: An Coppens
Gamification Nation was founded by An Coppens, an award-winning gamification designer, speaker, and author with over 20 years of experience in employee engagement, learning & development, and business transformation.
An has worked with global brands, SMEs, and government bodies to create engaging, results-driven gamification strategies. She has spoken at major industry events and has been recognised for her expertise in game-based learning, behavioural psychology, and AI-powered engagement.
As a pioneer in gamification and AI-driven engagement, An and her team at Gamification Nation focus on delivering strategic, evidence-based solutions that drive measurable outcomes for businesses.
Why Work With Us?
✔ Award-Winning Expertise – Recognised for excellence in gamification and game design.
✔ Global Talent, Local Impact – A remote-first, internationally diverse team of gamification and AI experts.
✔ Tailored, Custom Solutions – No one-size-fits-all; every project is designed specifically for your needs.
✔ Results-Driven Approach – We focus on measurable business impact, not just ‘fun’.
✔ Innovation at the Core – We stay ahead of the curve with AI, emerging tech, and gamification trends.
If you want to remember one thing about us, it’s that we are ‘inclusive by design’, we want everybody to feel like they belong when they play our games and engage in our gamified processes. We actively support the Global Goals of gender equality and aim to reduce inequality whenever put together a gamification strategy.
What we offer
Tailored Solutions for Real Results
Gamification Design
Add game-like elements to your workflows, processes, and systems
AI Consultancy
From chatbots to workflow automation, leverage AI for efficiency
Serious Game Design
Build immersive experiences that captivate and educate
Playerence platform
Quiz marketing that engages and converts leads, and strengthens loyalty
Our Approach: A Proven Process for Success
Every client is different, which is why we follow a structured, data-driven approach to deliver the right solution:
🔍 Discovery – Understanding your business, audience, and goals.
🧠 Audit and Assessments – Help us understand your current tools and processes and allows us to create a user profile of your audience and learn what motivates them.
🎯 Playbook Creation – Creating the solution with AI workflows, gamification and game design to fit your needs.
💻 Development & Implementation – Building and testing your gamified solution.
📊 Launch & Continuous Optimisation – Using analytics and insights to fine-tune for long-term impact.
“Instrumental in helping.”
We’ve been working with An (and the Gamification Nation team) for the past year and it has been a total pleasure to have her on the 5App team. An provides a refreshingly different perspective to our strategy work, adding value throughout the lifetime of the project. Her ideas and innovative approaches have informed and challenged our thinking in all the right ways.”
“9 out 10 Completion Rate”
As a work-based training company, we must motivate, engage, and arm our clients with the skills they need to succeed in their careers. Although we wanted the best experience, this was previously not the case as we had a 3 out of 10 completion rate and it was evident that our clients were not enjoying their journey with us.
We started looking into gamification and approached Gamification Nation to help us improve our training material and system. We are delighted that we made this decision, we now have a 9 out of 10 completion rate. Our clients are enjoying the whole process through to the end.
We highly recommend Gamification Nation!“
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